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NPA Aims to Increase Tech in Powersports With CyclePro Partnership

  • Natalie Mattila
  • January 29, 2016
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National Powersport Auctions has partnered with CyclePro, a software platform dedicated to the powersports industry, in an effort to expand the use of new technology in the sector, said Jim Woodruff, NPA’s chief operating officer.

“I think there are things inside of a dealership that there is no technology for today, and I think that’s an area that’s going to grow,” Woodruff told Powersports Finance yesterday.

CyclePro is a sales automation tool that offers several features, including equity mining, which allows dealers to see consumers’ historical transactions, including past loan rates, existing loan balances, and the estimated value of their current vehicle, according to the company’s website. This process can help dealers identify through customers to find out which are likely to purchase for a new powersport vehicle. CyclePro was first launched by NextGen Dealer Solutions at the American International Motorcycle Expo last October.

“CyclePro is the first of its kind,” said Woodruff. “It helps manage, track, and report on every step of the sales process, and will help dealers get in front of consumers better, to attract and process more leads.” Automating sales and integrating information tools for dealers is an area of innovation the entire powersports industry is currently working on, Woodruff said.

This story originally appeared in Auto Finance News Update. Subscribe to receive more exclusive stories in your inbox.

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