Telwater, like BRP’s other marine subsidiaries, will “maintain its independent brand and operate as a distinct product line under the BRP marine group,” a BRP spokeswoman told Powersports Finance. The OEM will keep its original management team, and the company’s owner and managing director, Paul Phelan, will “continue to play an important role” in operations, she added.
“At this stage, the intention is to focus on current markets and evaluate the potential to expand globally the Telwater brand and product,” the spokeswoman noted.
BRP acquired two other marine manufacturers, Alumacraft and Manitou, in 2018. Telwater adds to that “solid foundation” and increases BRP’s inventory by 8,000 boats, according to the spokeswoman. “The marine group is part of a larger strategic initiative” established as the company works to become a “leading global marine company,” the spokeswoman said.
BRP declined to comment on the acquisition’s price tag, but a company spokeswoman said that the OEM will assess the transaction’s impact as part of its third-quarter results, set to be released Nov. 27.