BRP retail sales in the U.S. climbed 14% in the second quarter, driven by growth in the off-road vehicle segment, the company reported on its earnings call.
Specifically, year-round products such as Can-Am side-by-sides and ATVs were the main drivers of the sales growth. Side-by-side sales increased in the high-20% range year over year. ATV sales increased in the low teens year over year.
BRP credits the rise in sales to its four-year strategy of releasing two side-by-side models every year, according to the earnings report. The OEM also pointed to the introduction of the Can-Am Ryker earlier this year, which led to the three-wheeled vehicle segment growing in the low-90% range year over year.
Revenues from year-round products increased by 32.6% to $734.6 million for the three-month period ended July 31, 2019.
Revenue for seasonal products, which consists of personal watercraft (PWC) and snowmobiles, was up 11.4% to $428.5 million year over year. Sea-Doo PWC retail was up in the low single-digit percent range compared with the same period the prior year. Retail sales for snowmobiles – which are currently off-season — rose in the low single-digit percent range year over year.