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BRP Renews Finance Contract With Sheffield Financial

BRP has extended its retail finance partnership with Sheffield Financial in another multi-year deal, the companies announced.

Sheffield will continue to finance retail loans to BRP’s nationwide dealer network. The lender finances the OEM’s Sea-Doo watercraft, Can-Am side-by-side and on-road vehicles, Ski-Doo snowmobiles, Evinrude engines, Alumacraft boats, and Manitou pontoon boats.

”As a leader in the industry, we’re pleased to extend this agreement with Sheffield Financial, a company who shares our passion for powersports,” Sandy Scullion, senior vice president of global retail & services at BRP, said in a press release. “We appreciate Sheffield’s commitment to both BRP and our dealers’ retail sales success.”

For More Read: Dealers Anticipate Sales Growth With New BRP Defender Lineup

Through the Ready to Ride Sales Event, Sheffield is offering 0% financing for 36 months on select new and unused 2019 and prior Sea-Doo models. The offer ends June 30.

In addition to Sheffield, BRP works with Roadrunner Financial. Sheffield has partnerships with manufacturers such as Indian Motorcycles, Mahindra, and Kawasaki.

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As Associate Editor of Powersports Finance, Matt Wood reports on the latest developments and trends of the powersports finance world, from innovation to new partnerships. He's also a movie/TV show buff and is willing to argue about Lost anytime. Former bylines include Scout Media and CinemaBlend.

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