Dealer Direct contributes 10% of parent company’s income

Dealer Direct was responsible for 10% of the 2019 income of First Community Bank, its parent company, marking the lender’s second-best year of portfolio growth, Dealer Direct Senior Vice President Steve Wilcoxontold Powersports Finance.  Based in Batesville, Ark., First Community Bank has a $1.5 billion total loan portfolio. Dealer Direct’s largest year of origination growth was in 2018, when the unit contributed 12% of the bank’s yearly income. Wilcoxon declined to comment on the size of […]

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