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Dealer Direct contributes 10% of parent company’s income

Dealer Direct was responsible for 10% of the 2019 income of First Community Bank, its parent company, marking the lender’s second-best year of portfolio growth, Dealer Direct Senior Vice President Steve Wilcoxontold Powersports Finance.  Based in Batesville, Ark., First Community Bank has a $1.5 billion total loan portfolio. Dealer Direct’s largest year of origination growth was in 2018, when the unit contributed 12% of the bank’s yearly income. Wilcoxon declined to comment on the size of […]

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Matthew Wood

Matt Wood is the Associate Editor of PowerSports Finance, where he is responsible for covering all the latest news, trends, and innovations with powersports lenders and dealerships. Previously, Matt was a writer for Auto Finance News before switching full-time to PowerSports Finance. He is also an experienced entertainment news writer covering pop culture, movies, and TV shows. Matt received his Bachelor’s degree in Communication from Rowan University in New Jersey.

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