Executives from Mahindra Automotive North America, Yamaha Financial Services and Roadrunner Financial will provide insight into the off-road vehicle segment in a panel discussion at PowerSports Finance Summit 2019.
The conference will take place Oct. 23-24 at the Hilton San Diego Bayfront. Registration can be submitted here.
Luc de Gaspe Beaubien, vice president of sales and service at Mahindra Automotive North America; Ashley Cooper, retail finance senior group manager at Yamaha Financial Services; and Logan Shedd, vice president of partnerships at Roadrunner Financial, will discuss how lenders can capitalize on the growing off-road sector to increase business. The conversation will center on crafting attractive financing programs for UTVs and ATVs and on utilizing off-highway motorcycles as a gateway to new riders.
De Gaspe Beaubien has been with Mahindra since 2017 and is responsible for overseeing and supporting the Roxor, the OEM’s side-by-side and first powersports vehicle. He previously held positions with OEMs Baja and BRP.
At Yamaha, Cooper is responsible for portfolio management of both retail finance and insurance operations, along with dealer-consumer marketing. He’s been with Yamaha for 15 years — the first four of which were spent at a Yamaha dealership holding positions such as sales and F&I manager.
As vice president of partnerships at Roadrunner, Shedd is responsible for securing new tie-ups with powersports OEMs and expanding existing partnership programs. Before joining Roadrunner, Shedd worked for financial companies such as Lending Club and Wells Fargo.
The panel, titled “Riding the Wave: Capitalizing on Off-Road Vehicle Growth,” will take place Thursday, Oct. 24, at 3:30 p.m.