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Roadrunner and BRP Target ‘Late Summer’ for Lease Program Rollout

Roadrunner Financial plans to roll out its BRP leasing program nationally in “late summer,” Vice President of Partnerships Logan Shedd told Powersports Finance.

Launched in November 2018, the lease program for Can-Am Spyders and Ryker three-wheel models is currently live in “about 20 states,” Shedd said.

The lender started the BRP program to attract millennial riders with flexible finance offers.

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“In partnership with BRP, we agreed that leasing is an innovative opportunity to attract different types of riders,” Shedd said. “The monthly payment is a little bit more flexible because of how a lease is structured. That monthly payment makes it easier for different types of buyers to get into a vehicle and your ability to upgrade your vehicle in a couple of years as opposed to holding onto a really long loan.”

So far, dealers have praised the program for providing “more tools to attract customers and more opportunity to get help the customer finance what they want,” Shedd added.

New York City-based Roadrunner operates in 48 states and finances all types of powersports vehicles. It partners with OEMs such as Triumph, Hisun, and Suzuki to provide retail financing for the manufacturers’ dealer networks.

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As Associate Editor of Powersports Finance, Matt Wood reports on the latest developments and trends of the powersports finance world, from innovation to new partnerships. He's also a movie/TV show buff and is willing to argue about Lost anytime. Former bylines include Scout Media and CinemaBlend.

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