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Suzuki Extends Partnership With Synchrony Financial

Synchrony Financial and Suzuki Motor of America Inc. have extended their retail finance partnership in another multi-year deal, both companies announced.

Suzuki is a manufacturer of motorcycles, ATVs, scooters, and outboard motors for boats. Synchrony has been a retail finance lender for Suzuki since 2008, providing support to the OEM’s powersports and marine dealers with promotional offers and a suite of tools.

“For more than 10 years, this mutually successful relationship has provided our customers with the flexibility they need to support their excitement and passion for Suzuki products,” Chris Coons, national manager of sales planning and administration of Suzuki, said in a press release. “Our dealers know they can count on Synchrony to help their business succeed while providing excellent financing options and service to their customers.”

For More Read: Vanderhall Sales Increase After Synchrony Partnership

Through Synchrony’s Business Center, Suzuki dealers access sales and operations tools such as contract preparation. Additionally, dealers can utilize a detailed business dashboard with insights to help them manage installment loan applications. Dealers can also access industry-specific training information through Synchrony’s online Learning Center.

Currently, Synchrony is offering rates as low as 7.99% for 60 month loans on the QuadSport Z50 ATV and DR-Z70 off-road bikes. The promotion expires June 30.

Synchrony’s other OEM partners include Vanderhall Motorworks, Mahindra, Polaris, and KTM. In addition to Synchrony, Suzuki works with Sheffield Financial.

Though Synchrony would not specify the length of the multi-year agreement, its previous renewal with Suzuki was announced in 2016.

As Associate Editor of Powersports Finance, Matt Wood reports on the latest developments and trends of the powersports finance world, from innovation to new partnerships. He's also a movie/TV show buff and is willing to argue about Lost anytime. Former bylines include Scout Media and CinemaBlend.

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