LightStream Aims to Grow Consumer Awareness

  • Natalie Mattila
  • June 16, 2016
Increasing consumer awareness of its powersports lending product is at the top of LightStream’s priority list, according to Todd Nelson, the company’s...

ThunderRoad Originations Hike 279% YoY

  • Natalie Mattila
  • May 5, 2016
The powersports industry is in “growth mode,” according to Donal Hummer Jr., president and chief executive of ThunderRoad Financial. The Reno, Nev.-ba...

Low Awareness Sets Refinancing on Back Burner

  • Natalie Mattila
  • April 28, 2016
Powersports refinancing demand has remained low, due in part to the small loan size, but also because there is a low level of consumer awareness, acco...

Powersports Leasing Predicted to Gain Ground

  • Natalie Mattila
  • April 13, 2016
Loans are typically the powersports industry’s go-to financing option, but dealers are seeing greater demand for financing alternatives for lower-cred...

BRP Responds to Off-Road Vehicle Demand

  • Natalie Mattila
  • April 12, 2016
Bombardier Recreational Products Inc. has inaugurated its new Juarez, Mexico-based manufacturing facility, the company announced on Wednesday, and the...
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