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Zero Motorcycles ‘selectively’ expands dealer network, CEO says

Zero Motorcycles is looking to selectively expand its dealer network for the first time in nearly three years, Chief Executive Sam Paschel told Powersport Finance.  The OEM is focused on slow growth and is being “very, very selective about which dealers we pull into the network,” Paschel said. “We're focusing on [dealer] sales growth and protecting and working with our dealers as a good […]


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